SmartNews
Project Links
Lead Product Designer of the following end-to-end design projects from Mar. 2022 - Jan. 2023.
Designed an intuitive way for users to save articles for later reading
With the aim of creating personalized news content, emphasis was placed on learning users' news article interests and obtaining additional notification & location permissions during the onboarding.
Experimented with different design and content elements to create a web landing page that effectively communicates value and drives more app downloads.
